Collana | Studi e ricerche
Miscellanea | Priorities for the Sustainability of Maritime and Coastal Passenger Transport in Europe
Capitolo | Identifying Travel Demand Priorities in Maritime Transport

Identifying Travel Demand Priorities in Maritime Transport

A Behavioural Approach

Abstract

This chapter deals with the analysis of hidden aspects of travellers’ behaviour that are the key determinant of the sustainability and efficiency of sustainable mobility policies. We propose to complement the typically descriptive approach of flow-based and/or time-series analysis with techniques for analysing perceptions and intentions that can provide insights on travellers’, such as the behavioural determinants or the perceived priorities. Together with the general description of two models, we will present an application concerning travellers between Italy and Croatia, an interesting case in which travellers can choose between maritime, air and land alternatives.


Open access

Presentato: 15 Giugno 2022 | Pubblicato 07 Settembre 2022 | Lingua: en

Keywords Travel demand analysisBehavioural analysisKano ModelTravellers’ behaviourTravel choice determinants


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